In 2005 UNESCO (United Nations Education, Scientific and Cultural Organisation) decided to commemorate 27 October as World Audiovisual Heritage Day. The theme for 2013 was ‘Saving Our Heritage for the Next Generation’. Even though we are a day late, we wanted to write a post to mark the occasion.
UNESCO argue that audiovisual heritage is a unique vehicle for cultural memory because it can transcend ‘language and cultural boundaries’ and appeal ‘immediately to the eye and the ear.’
World Audiovisual Heritage Day aims to recognise both the value and vulnerability of audiovisual heritage. It aims to raise awareness that much important material will be lost unless ‘resources, skills, and structures’ are established and ‘international action’ taken.
Many important records of the 20th and 21st century are captured on film, yet digitally preserving this material generates specific problems, which we often discuss on this blog. Andrea Zarza Canova emphasises this point on the British Library’s blog:
‘World Day for Audiovisual Heritage is an important moment to celebrate and draw attention to the efforts currently being made in audiovisual preservation. But the story doesn’t end here as the digital environment raises its own preservation challenges concerning the ephemerality of websites and digital formats. Saving our heritage for the next generation involves engaging with the ongoing complexities of preservation in a rapidly changing environment.’
World Audiovisual Heritage Day is an ideal opportunity to delve into UNESCO’s Memory of the World collection whose audiovisual register features rare footage including photo and film documentation of Palestinian refugees, footage of Fritz Lang’s motion picture Metropolis (1927), documentary heritage of Los olvidados (“The Young and the Damned”), made in 1950 by Spanish-Mexican director Luis Buñuel, documentary heritage of Aram Khachaturian the world renowned Armenian composer and many others. Of the 301 items in the Memory of the World collection, 57 are audiovisual or have significant audiovisual elements.
Digital preservation is central to our work at the Greatbear. We see ourselves as an integral part of the wider preservation process, offering a service for archive professionals who may not always have access to obsolete playback machines, or expert technical knowledge about how best to transfer analogue tape to digital formats. So if you need help with a digitisation project why not get in touch?
UNESCO would surely approve of our work because we help keep the audiovisual memory of the world alive.